I take live events, installations and product builds from brief to close-out: contractors booked, venue cleared, systems tested, show delivered. Twenty years of running things in the UAE, from a founder's seat and a client's.
Dubai, works across the GCC
Arabic, English, French, Italian
Per project or retained
20+ years, UAE and international
Launches, sales events, activations and exhibitions. I own the plan and the site so the client owns the room.
Multi-vendor delivery for products, fit-outs and technical builds where engineering, design and suppliers have to land together.
Recurring events and member programmes that need logistics, safety and sponsor value handled at scale.
Scope, dates, venue, budget envelope and who signs off. One call, then a written summary back to you within 48 hours.
Milestone schedule, contractor list, risk register and a single action tracker everyone works from.
Contractors scoped, quoted and locked early. Lead times are where events are won or lost.
Shop drawings, site coordination, integration and end-to-end testing before install readiness is signed.
On site for the full operating window. Issues handled before they reach the client.
Dismantle, venue handback, supplier reconciliation and a short lessons report.
Freelance AV and event project manager for a two-phase launch at a five-star venue: scale-model presentation for the launch, then a three-day sales event with a synchronised media wall, lighting-controlled model, touchscreen control station and standalone kiosks on a custom viewing platform.
Contractor booking, venue permits and access, integration between app developer, model team and AV contractor, install readiness sign-off, live operation and dismantle.
Founded and scaled the UAE's largest adventure motorcycle community: app, website, membership, partner ecosystem and a year-round programme of off-road events across the UAE and the region, with logistics, safety and participant experience run end to end.
Agency operations, client management and delivery standards for a full-service consultancy. Multi-disciplinary project teams, timelines and quality benchmarks across a diverse client portfolio.
Ten years of design, AV installation and event management delivered as a lean studio. End-to-end project delivery across concurrent client engagements, coordinating suppliers, contractors and creative teams.
Led the first electric personal watercraft from concept to prototype: cross-functional engineering, industrial design and manufacturing teams, international suppliers, milestones, budget and technical documentation through the full product lifecycle.